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A New Marketing Era

A complimentary Forrester on-demand webinar

Marketers have embraced customer centricity — but achieving that aim has been difficult. The proliferation of tools and tactics that promise better targeting, personalization, and scale has at times outpaced true customer understanding. The result: Experiences that can miss the mark, despite your best efforts.

It’s time for a new approach.

Join Vice President and Research Director Brigitte Majewski for a clear-eyed view of what’s ailing marketing and how to retune your efforts for stronger results. This session will explore:

  • Why your current efforts to connect with customers may be falling flat.
  • How to better align your efforts with customer preferences.
  • Practical and actionable advice to win customer loyalty and drive growth.

Complete the form to watch this on-demand webinar


Date and time:
Wednesday, October 23

1:00 p.m. ET
12:00 p.m. CT
10:00 a.m. PT


45 minutes

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Want to learn more? Download our complimentary guide for an in-depth picture of the causes of and solutions to marketing dissonance. Download The Guide.


Brigitte Majewski

VP, Research Director